How Tupelo, MS Put Their Town Online With $1,000 Main and Me Downtown Shopping Spree Contest

In 2012, Main Street manager Debbie Brangenberg and her intern Jessica Reed of Downtown Tupelo Main Street Association thought up a brilliant way to raise awareness of the wonderful goods and services for sale in Tupelo’s downtown historic shopping district–in anticipation of the 2012 holiday shopping season. The promotional posters and rules of the contest are published below. By the time the promotion ended, the top three top contestants had added more than one thousand seven hundred photos of LOCAL goods and services to the Tupelo Main&Me web and mobile ecosystem! That’s 1,700 goods and services sold in Tupelo that the world was suddenly able to window shop on their phones–just in time for the holiday shopping season.

You can see the results for yourself at the link here:

$500 first prize winner Christy Morgan’s page is here:

The entire contest was conducted over one month, and it caused a burst of foot traffic along Main Street. It is anecdotally reported that everyone from Girl Scouts to Little League teams to church groups to photography clubs participated in this unique opportunity to do something great for their community and have holiday fun at the same time. Can Main and Me help you do the same in your city?

To see if your city is on yet, or to check out how other cities look on Main&Me,  download the free app here:


Yellow Lovebirds

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