How Main Street Tupelo, MS Grew Their Holiday Foot Traffic With a $1,000 Main&Me Downtown Shopping Spree Contest

Before the 2012 holiday shopping season, Tupelo Main Street manager Debbie Brangenberg and her intern Jessica Reed of Downtown Tupelo Main Street Association thought up a brilliant way to raise awareness of the holiday shopping offerings in Tupelo’s downtown shopping district. They offered $1,000 in *prizes to the three citizens who added the most photos of businesses and products they … Continue reading

Why The Main&Me Downtown App is Better Than Directory-Style Websites

These days, every city needs a mobile app, but how does a city decide what kind of app to build or buy? In our minds, the questions comes down to whether you: 1) build a proprietary downtown app and website that requires: requires enormous development costs and long lead times requires extraordinary cooperation amongst board … Continue reading

The Four Simplest Things You Can Do To Start Promoting Your New Main&Me Downtown App and Web Site

Now that there’s an app and web page started for your city, promoting it doesn’t have to take a lot of time. Try these four simple things: 1) Copy and paste your community page link into emails and newsletters to your board, your volunteers, your merchant members and your community followers and invite them to visit … Continue reading

Why Don’t People Shop Locally Online?

Every independent business owner and executive director of a downtown shopping district knows that a shirt or dress bought online takes money that could have been spent in your community (and could have helped generate jobs and economic recovery in your community) and ships it off to corporate HQ in Los Angeles, CA or Columbus, … Continue reading

How To Bring Millennials and Online Shoppers Back Downtown

If you are a downtown director looking for the best way to promote local shopping, chances are your city needs a sustainable, affordable, measurable solution that brings new foot traffic to downtown businesses. To that end, the Main&Me downtown app incentivizes both shoppers and local businesses to act together to promote discovery of your city’s best products, sales and events. … Continue reading